Hero MotoCorp Unveils Vida UBX and Classic Concept at EICMA 2026

Hero MotoCorp has created a buzz in the automobile world by presenting its new products at the prestigious EICMA 2026 show held in Milan, Italy. According to a report by NDTV India, the company has unveiled the new electric motorcycle 'Vida UBX' under its electric brand 'Vida'. This bike is ready to enter the market with an attractive look and a range of 168 km, demonstrating the company's strong grip on the electric two-wheeler segment.

On the other hand, according to a report by Aaj Tak, Hero MotoCorp has also introduced its new 'Hero Classic Concept' bike, which appears to be designed to directly compete with popular bikes like Royal Enfield's Classic 350. This bike is a stunning blend of retro design and modern technology. The company has given this bike the look of a premium and handcrafted classic motorcycle, rather than just a concept.

The design of this Classic Concept bike includes a round fuel tank, a circular headlamp, wire-spoke wheels, and curved mudguards. The handlebar has been kept wide and tilted backwards, providing the rider with a comfortable riding position. A low seat gives it a classic look. The finishing of the bike utilizes chrome, copper, and golden hues along with a metallic blue colour. Intricate engraving and golden detailing are visible on the fuel tank, while a brown strap passing through the middle of the tank gives it a unique identity.

Diamond pattern stitching has been used on the seat, and brown grips are provided on the handlebar. Inside the headlamp is an 'H' shaped lighting signature, which was also seen in Hero's Scrambler concept. The headlamp is surrounded by housing with a golden finish. There is a circular taillamp at the rear. However, the company has not yet provided any official information regarding the engine capacity, power, or torque of this bike. There are speculations that it could feature a smaller version of the 440 cc engine developed through the Hero-Harley partnership. This bike is equipped with disc brakes at the front and rear and a chain drive system.

There is a very high demand for bikes with classic designs in the Indian market, where Royal Enfield has maintained its dominance for a long time. Hero MotoCorp is working on this concept to establish a strong presence in this segment. If this model goes into production, changes may be seen in the materials used and the finishing. Currently, this bike has been presented with a premium look capable of attracting customers.

Hero MotoCorp has been India's leading two-wheeler manufacturer. For decades, the company has maintained a strong hold on Indian roads. The company previously entered the premium bike segment by partnering with Harley-Davidson. Hero MotoCorp is known for its vast service network and affordable bikes, but it is now striving to prove its capability in the electric and premium classic segments as well.