Chinese company BYD's luxury brand 'Denza' to enter the Indian market on November 13
The arrival of new premium vehicles in the Indian auto market will take place with the Denza D9 MPV and Z9 GT.
By Capital Kranti desk, Gandhinagar · Editor: Parth Thakkar
6 November 2026, 2:39 pm · 3 min read
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A new chapter is about to begin in the Indian automobile sector. Chinese giant BYD is preparing to launch its luxury car brand 'Denza' in India. According to an Aaj Tak report, this brand will officially enter the Indian market on November 13. The company may introduce two key products during this launch, with strong possibilities of including the Denza D9 MPV and the Denza Z9 GT. Both these vehicles have previously been patented in India.
Recently, the Denza Z9 GT was spotted on Indian roads in its signature green color option, which has generated significant curiosity in the automobile world. This car will be known as a high-performance flagship estate or shooting brake vehicle in the Indian market. Although no official announcement regarding prices has been made by the company yet, market experts believe that the price of this car could be around ₹1 crore. For comparison, the starting price of this car in China is 3,29,800 Yuan, which is approximately ₹46.74 lakh. Denza cars in India will be more premium and expensive than BYD's existing range.
Regarding the technical capabilities of the Denza Z9 GT, the Chinese model is equipped with a 122.5 kWh battery and a triple motor setup. This powerful setup generates a peak power of 1156 HP and 1210 Nm of torque. The car's capability is so impressive that it can accelerate from 0 to 100 kilometers per hour in just 2.7 seconds. Its top speed is 270 kilometers per hour, and it claims to offer a range of up to 1036 kilometers on a single charge. In India, this car will be launched in a fully electric avatar.
In terms of dimensions, the Denza Z9 GT has a length of 5195 mm, a width of 1990 mm, and a height of 1500 mm, while its wheelbase is 3125 mm. The interior of the car has been made extremely modern. It features a massive 17.3-inch infotainment system, a 13.2-inch instrument cluster, and a separate 13.2-inch passenger screen. Additionally, the car includes features such as electrically operated doors, heated, ventilated, and massage-featured seats, as well as a large panoramic sunroof.
BYD is a leading Chinese automobile company primarily known for the production of electric vehicles. The company has established a strong foothold globally through its electric and plug-in hybrid cars. The Denza brand, powered by BYD, is specifically designed with the luxury segment in mind, providing premium customers with modern technology and a comfortable travel experience. BYD already has a presence in the Indian market, and now with the arrival of Denza, it aims to expand its footprint in the luxury electric vehicle sector.
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